Josh’s DMMA Measurement presentation at the Nielsen briefings.
Dmma measurement workshop josh adler - may 2010
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Archive for the ‘General’ Category
DMMA Measurement presentation at Nielsen briefings
By Theresa VitaleFriday, June 11th, 2010
Nikki Cockcroft on the Digital Edge
By Theresa VitaleTuesday, March 23rd, 2010
Episode 61: Ebooks, OPA Changes and SXSW
23 March 2010
In this week’s episode of The Digital Edge we look at the topics of the South by Southwest (SXSW) conference, the changes at the OPA and South African e-book sellers.
http://www.thedigitaledge.co.za/cambrient2/view/cambrient2/en/page203
2010 Exco
By Theresa VitaleMonday, March 1st, 2010
South Africa’s digital representative body, the Online Publishers Association (OPA), has recently appointed their Executive Committee for 2010.
Adrian Hewlett, MD of Habari Media, has been re-elected as Chairperson. Deputy Chairperson has once again been assigned to CEO of Primedia Online and 365 Digital, Nikki Cockcroft. Cockcroft has also been assigned the new position of Chairperson [...]
Nielsen Fees for 2010
By Josh AdlerMonday, March 1st, 2010
2010 Nielsen Pricing
The membership levels and pricing have been completely overhauled for 2010. This was necessary as the membership base has diversified and grown significantly. The old model doesn’t work as there are too few traffic bands (membership levels) - with too great a gap between them - for members to pay a fee that [...]
- read moreOPA Measurement Update Jan 2010
By Josh AdlerMonday, March 1st, 2010
OPA Measurement Update – Jan 2010
Introduction:
A year in this position has flown by. A lot has happened in the world of measurement and it is important to deliver a quick update before the OPA AGM this week. Apologies for the long read and please circulate to those in your organization that deal with measurement and [...]